Forget that old story of filling out forms and waiting for your customer to wait for your commercial area to contact you. With Conversational Marketing, people can engage with you as soon as they want, without having to wait.

The world is much faster and more dynamic than before. Now, that old way of attracting leads is not always so effective. That has happened because people expect immediate contact and solutions to their problems quickly and efficiently.



From this, Conversational Marketing emerged, which is nothing more than a strategy that seeks to offer an optimized and personalized experience to its customer, in which he can solve all doubts through quality chatbots.



The big challenge is that people do not like interacting with virtual services. Therefore, the chatbot must be intelligent, making the user experience as pleasant as possible.



But then you must be asking: what is the purpose of Conversational Marketing?



Well, this one is simple: increasingly improve the user experience, saving time on both sides - from the customer who has to wait to buy a specific service or ask questions, and from the company that must have a person to stay on call 24 hours a day.



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